Vintage Formentera. Identity

Claudia Aran View All

Client: Vintage Formentera
Services: Visual Identity, Web Design, Art Direction
Year: 2019

Visit here

Vintage Formentera is an online casual fashion shop for women, with a boutique in the heart of the island of Formentera –a small island next to Ibiza.

One of my goals when I worked on this identity, was to keep the maritime essence of this magical place. For that, the visual concept revolves around the symbol of the compass as a maritime element that is characterized by pointing, also in the identity of the brand, four cardinal points, and always guide us to the same destination: the store.